Once I found out who my models were, I started a thread via text message where I described what I was looking for and continued communicated through text, social media and video until I had an idea of what I needed each model to bring. Starting with the basics I asked them to show me their favorite best fitting jeans, shorts, dresses or anything trendy purchased within the last month or so... I then ask for specific colors, prints and combinations like neons, brights, black and whites, florals, or stripes And finally I let them know the theme I'm going for; my personal mood for this particular show was sexy summer time fun and I wanted the clothes to reflect that.
Fashion designers are able to tell a story through their use of color, fabrics, silhouettes and moods within a collection, but as a fashion stylist/personal stylist relying on my model's wardrobe's I have to tell a story in a slightly different way. I chose to tell the story of summer time activities- the things that we like to do in the summer and how you can dress for them. As a personal stylist I showcase what I do by shopping my models closets, styling their everyday look for the beach, a party, hanging out at the mall, a girl's night out, chilling at the park, headed to a theme park; etc... and then I add a little extra razzle dazzle to my model's outfits with unexpected accessories right before they hit the runway!
Between funnyman and host Brian Tidwell, (who kept the audience in stitches with his jokes while waiting in between the scenes), the seasoned models who swagged and strutted out in a stylish mix of the city's best designers, boutiques and stylists offerings, an energetic performance by rapper J Jig Cicero and tracks spinning by DJ_Ro216 paired with a soul food plate of chicken, green beans, macaroni and meatballs- this was a FULL show that was not to be missed and the audience definitely got their money's worth!